Web 3.0 service will be launched at Joypolis in collaboration with CA Sega Joypolis Co.

(Head Office: Shibuya-ku, Tokyo; President: Shun Mizuoka), in collaboration with CA Sega Joypolis K.K. (Head Office: Shinagawa-ku, Tokyo; President: Takeshi Yoshimoto), announces the launch of services using Web 3.0 technology at Joypolis.

Joypolis has always offered the "latest technology x entertainment" of the times to its many customers. Through this collaboration, the two companies will start activities in the entertainment domain to realize UPBOND's goal of "mass adoption of Web 3.0" by providing entertainment utilizing Web 3.0 technology, both inside and outside of Joypolis.

As the first step of this campaign, limited edition NFT cards (POAP) using the Polygon chain are being given away to visitors to Tokyo Joypolis (Minato-ku, Tokyo) from August 10, 2022 (Wednesday).

While interest is growing, especially among younger teens, overall Although awareness of NFT is still low, many customers have become interested in NFT as a result of this promotion.

In addition, from August 24, 2022 (Wednesday), JOYPOLIS SPORTS (Sendai City, Miyagi Prefecture) will also launch the same campaign (both campaigns will run until the end of August).

UPBOND will continue to accelerate its activities toward the mass adoption of Web 3.0.

ABOUT NFT CARD OVERVIEW

Design
The card will feature the Joypolis character "LOPIT".

Distribution Location/Period
Tokyo Joypolis (Minato-ku, Tokyo): Wednesday, August 10, 2022 - Wednesday, August 31, 2022
JOYPOLIS SPORTS (Sendai, Miyagi): Wednesday, August 24, 2022 - Wednesday, August 31, 2022

Distribution target
Customers visiting Tokyo Joypolis and JOYPOLIS SPORTS.

How to receive an NFT card
Posters explaining how to receive an NFT are posted inside the building. Follow the flow and operate your own device such as a smartphone to receive your NFT. You need to add a friend to the official LINE account to receive the card.

Benefits for NFT card holders
Various benefits are being planned, including reduced admission fees.

TECHNICAL ASPECTS OF THE NFT CARD

We are using the Polygon chain for the distribution of limited edition NFT cards.
Polygon is a layer 2 scaling solution for the Ethereum blockchain. Currently, there are several chains that can be used to handle NFTs. By using the Polygon chain, which has high transmission speed and relatively low transaction fees, we aimed to design a service that is easy to use for both users and the companies that implement it.

From representatives of each company

COMMENT FROM TAKESHI YOSHIMOTO, PRESIDENT OF CA SEGA JOYPOLIS CO.

We have been providing "creation" and "fun" at our indoor entertainment parks such as "Tokyo Joypolis" with the aim of contributing to world peace and happiness through entertainment.
In the future, we plan to create our unique "Metaverse Joypolis We are now planning to create our own "Metaverse Joypolis.
As a stepping stone to this goal, we will first distribute the NFT using Web 3.0, and then move toward our goal step by step. Please look forward to the future Joypolis that we will challenge and create.

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Company Profile
Location: 10F Keihin Higashioi Building, 2-13-8 Higashioi, Shinagawa-ku, Tokyo
Representative Director: Takeshi Yoshimoto
Established: 2015
Official Website: http://www.casegajp.com/
Businesses: Facility business, equipment sales and leasing business, comprehensive production business & license-out business

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Comments from Shun Mizuoka, President of UPBOND Inc.

We are very pleased to be working with CA Sega Joypolis to launch medium- to long-term Web 3.0 utilization.
Joypolis is one of Japan's leading amusement parks with global operations, and we hope that Joypolis will be the starting point for the social implementation of Web 3.0 that UPBOND is pursuing.
In the future, we plan to add a function that allows users to receive points by synthesizing multiple NFTs and staking (depositing) them. We are planning to provide entertainment using the latest technology, and we hope you will look forward to it.